Pensole Lewis College
PLC has a mission of preparing creatives for alternative career pathways, this was the first formal education I received in design. Here I completed a month long color, material, finishes track focused on designing for up and coming female athletes.
Our consumer Taylor Ballad is a basketball player at the University of Southern California, she looks up to Cameron Brink and the barriers she’s overcome in the WNBA. We centered our consumer and design around a contemporary historical moment of the WNBA. This project is designed for her and female rising athletes like herself.